THE SQUEEZE
OUR SQUARESPACE & SMALL BIZ BLOG
Take a break to get inspired, learn something new,
and sharpen your website skills.
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ALLLL THE TIPS, TRICKS + TUTORIALS
The Perfect Timing: When to Ask for Reviews
We all know how powerful a good review can be. It can build trust, attract new clients, and boost your credibility. But here’s the thing – timing is everything. Let’s dive into why timing matters and how you can master the art of asking for reviews at the perfect moment.
Do I Need to Have an Address on My Website?
First impressions - 5 Instagram Posts Templates to Kickstart Your Business
Starting an Instagram for your business can feel a bit daunting. But don't worry! Your first few posts are all about setting the stage and making a great first impression. Here’s a rundown of the first five posts that will help you introduce your business, build trust, and start connecting with your audience.
How to Design a Bespoke Link in Bio Page with Squarespace and Why It’s Better Than Linktree
Your social media bio is prime real estate for driving traffic to your content, products, and services. While platforms like Linktree or other similar tools offer a quick fix, creating a bespoke link in bio page with Squarespace can elevate your brand and offer a more tailored experience. Here’s a guide on how to do it and why it’s a superior choice.
Why CTAs Matter and How to Create an Irresistible Freebie
In the world of digital marketing, a Call to Action (CTA) is a crucial element that can make or break your strategy. A well-crafted CTA not only drives engagement but also converts visitors into loyal customers. Let’s dive into why CTAs are so important and how you can create an irresistible freebie that boosts your conversion rates.
The Easy Guide to Planning Website Content
Planning your website content is one of the most crucial steps in developing an effective website. It's not just about the text; it involves prioritising information and determining the specific content for each page, including images, videos, charts, and more. Let’s break it down into simple, manageable steps.
Why Business Cards Matter - Even For Online Businesses: The Timeless Tool You Didn't Know You Needed
In the digital age, where everything from networking to transactions happens online, you might think that traditional business cards are a thing of the past. But hold on a minute – having a business card can still be a game-changer. Let’s dive into why business cards are still essential for online business owners and how they can elevate your professional game - even if you have an online business.
Making a Lasting Impression - 10 Ways to Become Unforgettable After a Networking Event
Ever been to a networking event, handed out a bunch of business cards, and then wondered how to stand out from the crowd afterward? Let’s dive into some fun and actionable tips to make sure you’re remembered long after the networking event is over.
GDPR for Small Business Owners: What You Need to Know (And Why It Matters)
Ever heard of GDPR and wondered what the fuss is all about? Well, grab yourself a cookie (pun intended) and settle in because we’re about to dive into the world of GDPR, cookies, terms of service, and privacy policies in a easy-to-understand way.
Why You Need a 404 Page and How to Redirect Users from Broken Links
Ever clicked on a link and ended up on a "404 Error - Page Not Found" page? Yeah, it’s annoying. But guess what? That annoying page can actually be super important for your business. Let's dive into why having a 404 page is essential and how you can make the best of it by redirecting users from those pesky broken links.
Beyond Sales: The Power of Genuine Relationships with Customers
Email Funneling: A Guide for Small Business Owners
Blogging and Pinterest: Your Secret Weapons for SEO Success!
So, you're on a mission to boost your business's online presence and climb those Google rankings, huh? Well, you're in luck because I've got two powerful tools up my sleeve that'll help you do just that: blogging and Pinterest. Yep, you heard me right – these two bad boys are like the dynamic duo of SEO, and I'm gonna show you exactly why they're essential for small business owners like yourself. So grab a cuppa, get comfy, and let's dive in!
Business Plan First, Website Second: The Importance of Market Research
Time Management Magic: Balancing Work and Life While Owning a Business
Selling Like a Boss: Mastering the Art with Swagger
Crushing Imposter Syndrome: Owning Your Worth as a Business Owner
The Power of Personal Branding: Building Your Authentic Identity
The Must-Have Investments for Launching Your Business: A Kickass Roadmap