WHOLESOMELY CONNECTED
SECTORS - Chiropractic / Physiotherapy
SERVICES - Brand Alignment, Web Design, Social Media, Course development
Anne Matthews, chiropractor, educator and author with over 40 years of professional experience.
THE CHALLENGE
When Anne published her book What Is My Child Telling Me That I’m Not Getting Yet?, she was left with the marketing still to do. She wanted a brand identity, digital presence and long-term strategy that would allow her to share her work more widely and connect with parents and caregivers online.
OUR APPROACH
Brand identity: Refined her brand colours and curated a recognisable visual style so her social media feed is instantly associated with Wholesomely Connected.
Website & e-commerce: Designed and built a full Squarespace website with e-commerce functionality, making it easy for Anne to sell her book directly.
Social media growth: Expanded her presence across Instagram and Facebook with a consistent voice, compassionate tone and engaging content strategy.
Course creation: Developed a comprehensive online course hosted on Squarespace, including over 10 professionally recorded and edited videos, interactive quizzes and a members-only area to support community learning.
Ongoing support: We continue to partner with Anne on content, marketing and strategy to help her expand her impact and reach more families.
Have a bright idea? We bring bold results with no fuss, just zest.
Have a bright idea? We bring bold results with no fuss, just zest.
Have a bright idea? We bring bold results with no fuss, just zest. Have a bright idea? We bring bold results with no fuss, just zest.
THE OUTCOME
Anne now has a polished brand, a professional website and an engaging social media presence that reflects her expertise and passion. Her upcoming online course will provide parents and caregivers with accessible, structured learning and deepen Wholesomely Connected’s impact.
IN SHORT
What began as a book launch has grown into a full brand, website and online learning platform. We are proud to continue working with Anne as a long-term partner, helping her share her expertise and grow Wholesomely Connected.
TESTIMONIAL
“I've been delighted with the work done by Juliana in creating and designing my website. I was guided and managed through the process effortlessly. Juliana is very professional and readily instills confidence in her work. I'd thoroughly recommend Yellow Zest to other entrepreneurs. Fabulous job!”
- Anne Matthews from Wholesomely Connected Coaching